Official prices plus workload math

AI Video API Pricing Calculator

Use the calculator before choosing a video API for social clips, ad creative, product demos, or image-to-video pipelines. Per-second and per-clip rows are kept separate so the estimate stays honest.

Price rows

7

Providers

7

Official sources

7

Last updated

2026-07-04T06:36:11.407Z

Last source check: 2026-07-04

What changed in this update

Refreshed 7 official video price rows.

Grouped rows across 7 providers and 7 official source pages.

Kept workload guidance tied to launch checks, real usage units, and official-source verification.

Monthly clips
Seconds per clip
Retries or rejected jobs
Per-second versus per-clip billing

What the price row misses

The useful number is the cost of a successful workflow, not the cleanest API row.

AI API pricing pages often look simple because they compare one published row at a time. This page keeps the official row visible, then adds the messy assumptions that show up in products: retries, long outputs, cache misses, batches, and review loops.

Source check

Every listed row should trace back to an official provider pricing, docs, model, or API page before it becomes a comparison row.

Unit check

Rows are kept in their original billing units when conversion would hide an important difference, such as per-second video or per-image generation.

Workload check

The calculator starts from product behavior: retries, cache hits, long prompts, output length, batch jobs, and rejected generations.

Launch check

Before a production rollout, reopen the official source because provider prices, cache rules, model names, and eligibility can change quickly.

Pricing validation playbook

Validate the bill with your product workflow before choosing a provider.

Official rows are the starting point. The production decision comes from measuring the unit your users actually complete, the retries they create, and the quality gates you need before an output is accepted.

Define the unit

Cost per accepted clip

Use the finished clip as the cost unit, including duration, failed motion, prompt variants, upscales, aspect ratios, and revisions.

Instrument seconds

Separate clip count from duration

Track seconds per clip, attempts per accepted clip, queue mode, resolution, input media, and whether longer clips use different billing rows.

Compare workflows

Storyboard before bulk generation

Run a small creative set through the whole review flow before estimating monthly volume from a single cheap test clip.

Review rollout

Check latency and quota limits

Video generation often depends on queues, capacity, moderation, and account limits, so official price is only one launch constraint.

Video workflow cheat sheet

Price the finished clip, not the cheapest second.

Video API costs depend on the work required before a clip is approved. Duration, failed attempts, quality mode, aspect ratio, input assets, and queue type can all change which providers still fit.

Workload

Short social clips

What moves the bill

Seconds per clip, rejected attempts, alternate crops, and platform-specific formats.

Measure first

Approved clips per campaign and average seconds per clip.

Workload

Product demos

What moves the bill

Longer duration, brand review, prompt precision, and revision rounds.

Measure first

Approved demo minutes per month.

Workload

Image-to-video creative

What moves the bill

Input assets, motion retries, camera control, and failed generations.

Measure first

Attempts per accepted motion clip.

Workload

High-resolution or premium mode

What moves the bill

Quality tier, output size, queue priority, and longer render time.

Measure first

Premium-mode share of monthly clips.

Workload

Batch render queue

What moves the bill

Monthly volume, delayed processing tolerance, failed jobs, and batch discounts.

Measure first

Rendered clips per batch window.

Official API price calculator

Video APIs

Text-to-video, image-to-video, video-to-video, editing, reframe, and ad-creative workloads. Use this for generated video, creative testing, social ads, and clip pipelines.

Workload assumptions

Set expected usage; each row estimates monthly cost from official unit prices.

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Official price table

7 official USD rows - checked 2026-07-04 - sorted by official source order.

Daily source checks
ModelProviderPublished priceRegionSourceNotes
OpenAI logoOfficial price row

OpenAI

Official API

$0.10 per second at 720p

Batch price is $0.05 per second

$84.80

GlobalOpenAI API pricing

Checked 2026-07-04

Portrait and landscape output dimensions are both listed for 720p.

Google logoOfficial price row

Google

Official API

$0.10 per second at 720p with audio

1080p fast is $0.12/sec; 4K fast is $0.30/sec

$84.80

Gemini API paid tierGemini API pricing

Checked 2026-07-04

Preview models can change before becoming stable.

ROfficial price row

Runway

Official API

5 credits per second; 1 credit = $0.01

Fastest Runway Gen-4 lane

$42.40

Runway APIRunway API pricing

Checked 2026-07-04

Runway also lists Gen-4.5 at 12 credits/sec and Seedance/Veo routes.

LAOfficial price row

Luma AI

Official API

$0.30 per 720p 5s T2V/I2V clip

SDR output; HDR is 2x SDR pricing

$50.88

Luma APILuma API pricing

Checked 2026-07-04

10s and 1080p outputs have separate published prices.

Grok logoOfficial price row

xAI

Official API

$0.07 per second at 720p

480p is $0.05/sec; input image is $0.002/image

$59.36

xAI APIxAI API pricing

Checked 2026-07-04

Text, image, and video inputs can route to video output.

MiniMax logoOfficial price row

MiniMax

Official API

$0.19 per 768P, 6s video

Also lists 10s and 1080P prices

$26.85

MiniMax APIMiniMax pay-as-you-go pricing

Checked 2026-07-04

Useful global video baseline because MiniMax publishes direct per-video prices.

Z.AI logoOfficial price row

Z.AI

Official API

$0.20 per video

Video generation model

$21.20

Z.AI APIZ.AI pricing

Checked 2026-07-04

Vidu Q1 and Vidu 2 variants have separate per-video prices.

Video production cost traps

Count the unusable clips before trusting the base row.

A real video workflow creates tests, failed motion, alternate crops, quality changes, and review passes before one clip is accepted. Use this section to estimate the whole creative loop.

Seconds are not the only variable

A short clip can still be expensive if the workflow needs premium mode, multiple aspect ratios, upscales, or several rejected attempts before approval.

Failed generations eat budget

Video prompts often need iteration. Count failed motion, bad hands, wrong product details, unusable camera moves, and brand-review rejects.

Per-second and per-clip rows behave differently

A per-second provider can look cheaper for short clips, while a per-clip provider may be easier to estimate when every job has the same duration.

Premium lanes change the decision

Fast queues, higher resolution, longer duration, or better model tiers can turn a cheap test row into a different production decision.

Clip cost workflow

Work backward from approved clips.

A better video pricing decision starts with what the team actually publishes, then works backward through duration, drafts, failed generations, and quality settings.

1Start with approved clips per month, then estimate drafts per approved clip.
2Separate social clips, product demos, image-to-video jobs, and internal batch renders.
3Keep duration, aspect ratio, quality mode, failed attempts, and batch eligibility visible.
4Open the official source before launch because duration limits, credit rules, and model lanes can change.

Video API pricing FAQ

Should I estimate video API cost by seconds or clips?

Use the provider billing unit, then convert it back to your output unit. If your workflow delivers finished clips, track approved clips, average seconds, failed attempts, and quality mode.

Why can video API costs change after launch?

Teams often add longer clips, better quality modes, more retries, different aspect ratios, or faster lanes after launch. Those choices can change the real cost more than the base model row.

When is batch video pricing useful?

Batch video pricing is useful for scheduled campaigns, catalog videos, tests, or offline creative queues. It is less useful for interactive generation unless the provider publishes latency that matches your product.

What should I check before choosing a video API provider?

Check duration limits, resolution, aspect ratios, model availability, queue behavior, failed-job billing, moderation rules, batch eligibility, and whether image-to-video inputs have separate costs.

How many video attempts should I budget for each approved clip?

Use your creative rejection rate. Product demos, ads, and social clips often need multiple motion attempts, prompt variants, or quality modes before one clip is approved.

Why should per-second and per-clip prices stay separate?

Per-second prices scale with duration, while per-clip prices can hide duration assumptions. Keeping them separate prevents a short-clip estimate from being reused for longer production videos.